If you remember, last time I told you the five main stages of awareness a prospect goes through in relation to your product or service.
I also told you that whenever we’re called in to help a client who’s not doing as well online as they’d like to, it’s because they’re marketing to the prospect at the wrong stage of awareness.
So now I’d like to start showing you how to market effectively online to your prospect in each of their phases of awareness.
Today I’m going to start with Phase 1..
If you prefer to read than listen, check out the original post The 5 Types Of Prospect And How To Sell To Each Of Them (Pt 2)
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photo credit: kevin dooley