The social media management I see is utter crap. It reminds me of the image advertising I see loss making companies running all the time, so I’ve coined the phrase:
Direct Response Social Media Marketing
Would it be lame if I put a trademark by the side of that? probably. anyway As the name suggest Direct Response Social Media Marketing is designed to elicit a response… just like all good forms of marketing should.
If you prefer to read than listen, check out the original post Direct Response Social Media Marketing
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photo credit: jelene